A new type of chocolate, introduced in 2017, made from a special "ruby cocoa" bean that gives a natural pink color and fruity-tangy taste without any coloring or flavor additives.

What Is Ruby Chocolate?

Ruby chocolate is a variety introduced in 2017 and announced as the "4th natural chocolate type" after dark-milk-white chocolate. It's obtained by processing specially selected "ruby cocoa" beans with a particular processing method.

Its color and characteristic fruity-tangy taste come from the natural composition of the bean; no dye or fruit flavoring is added. In this respect, it's marketed by its producer as a "natural" innovation.

Nutritional Values of Ruby Chocolate

Ruby chocolate has a nutrient profile close to white chocolate: about 530 kcal of energy per 100 grams, with high fat and sugar. Values vary by brand and are approximate.

How Should Ruby Chocolate Be Consumed?

Since ruby chocolate is a sweetener-snack with a high fat and sugar ratio, it's consumed in moderation as part of a balanced diet; even a small piece gives a pronounced taste.

This information is general; ruby chocolate is a food, not a substitute for medical treatment.

How to Choose Ruby Chocolate?

A good ruby chocolate has a natural pink color (not overly bright/artificial-looking), a smooth-glossy surface, and a lightly fruity smell. Products with a bloomed surface are stale.

  • Color should be in a natural-matte pink tone
  • Surface should be smooth and glossy
  • Should have no bloomed (dull-blotchy) surface

How to Store Ruby Chocolate?

Ruby chocolate is stored in a cool, dry, dark place (about 18°C); the fridge is not recommended, because it absorbs moisture and can whiten the surface.

Using Ruby Chocolate in the Kitchen

Ruby chocolate is mostly used in cake-dessert decoration, chocolate bars, and recipes wanting a visual effect with its pink color; its fruity taste pairs well with red fruits.

Is Ruby Chocolate Made by Adding Dye to White Chocolate?

No; its color and taste come from the composition of the special ruby cocoa bean itself; according to the producing company, no dye or fruit flavoring is added.

Frequently Asked Questions

Why is ruby chocolate pink?

Its color comes from the natural pigments and processing method of the special beans called "ruby cocoa."

What does ruby chocolate taste like?

Unlike classic dark-milk-white chocolates, it has a lightly tangy-fruity taste; it carries a tanginess reminiscent of red fruits.

Is ruby chocolate available everywhere?

Being a relatively new product, it's found more sparsely than classic chocolate types; it's increasingly available in specialty chocolate shops and large supermarkets.

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